Do you post consistent, interesting content to your business pages on social media and wonder why you aren’t getting the results you want? It’s possible you’re making one of the mistakes that many business owners make with their social media pages. Let’s explore three of the mistakes that are sometimes made with social media:

Creating content online can be as simple as sharing your thoughts, a photo, or a video. However, marketing yourself online in a productive way takes a bit more work and intentionality. There are many ways to improve the content that you create, but today I’m sharing three that I believe will help you begin creating more high-level content.

You likely know the benefits of digital marketing for your business – after all, you’re taking time to read this! But that likely also means that you really don’t have the time to give your digital marketing the attention it deserves. So how can you take advantage of social and digital marketing if you have very little time to dedicate to it? We’re going to look at a few shortcuts today that may help you.

Social Media has become very visual, especially with the introduction of Instagram. While adding creative photos is easy to do, it’s likely that at some point you’ll want to make graphics for your Instagram account – not to mention using graphics on your Facebook or LinkedIn profiles. So how should you go about creating graphics if you don’t have experience? One of my favorite resources is Canva.

Whether you provide goods or a service, you aren't really marketing those things to potential customers. It's more accurate to say that you are marketing your business as a whole - or even marketing yourself as a business person. There are five great ways to approach marketing your business - especially online: