Marketing your business on social media isn’t one-size-fits-all. Though some tips and tricks will work for multiple social media platforms, it’s important to create a plan for each platform to an extent. Today let’s focus on Facebook and discuss 5 tips for successful marketing on Facebook in 2023.

Knowing how often to post to social media can sometimes be tricky. It’s important to make your pages interesting and provide quality content, but does the frequency matter? The short answer is: Yes! Posting consistently builds trust with your audience. Consistency is imperative, but that doesn’t exactly explain how often you should be posting.

Each new year brings new trends in the social media world, and 2023 will be no different. While we can’t be sure exactly what will take off in popularity, there are several trends that are gaining momentum and will likely be seen often this year. Pay close attention to social media trends and add them to your marketing plan to bring your social media pages to the forefront of users’ feeds.

New Year, New Plan! This is your sign to refresh and grow your Instagram in 2023! Maybe you’ve been on Instagram for a while and need to refresh and get a new start, or perhaps you’ve just begun your Instagram journey and you want to use the new year to really begin to grow. Either way, these tips will help you get a little jumpstart for this new year.

Social media is simple: create a graphic or take a photo and post it with a caption and maybe a few hashtags. Social media marketing, however, is more intentional and time consuming. As we all know, time is money. It's important to ensure you are spending your time wisely when it comes to marketing your business on social media.